Binance US Slashes Fees to Near-Zero as Market Share Falls to 0.2%

Binance US has cut trading fees to near-zero, offering 0% maker and 0.01% taker fees on over 20 crypto pairs, including Bitcoin, Ethereum, and Solana, in a bid to reverse its market share collapse to 0.2%, as reported by Cryptonews on September 11, 2025. This aggressive move follows a steep decline from a 10% share before the SEC’s June 2023 lawsuit against Binance, its CEO, and Binance US for operating an unregistered securities exchange.

The exchange’s trading volume plummeted from $5 billion weekly in March 2023 to $15.5 million daily by August 2025, compared to Coinbase’s $2.9 billion and Kraken’s $1.3 billion, per CoinGecko. Regulatory challenges, including a 19-month suspension of USD services until February 2025, and severed banking ties triggered $1.43 billion in outflows. Despite the SEC case dismissal in May 2025, trading activity remains low, with trust and liquidity concerns lingering.

The fee cuts, part of an expanded “Tier 0” pricing model, aim to attract traders and boost liquidity without volume or subscription requirements. However, analysts warn that low fees alone may not restore Binance US’s position, as Coinbase (60-65% market share) and Kraken dominate with robust institutional adoption. Interim CEO Norman Reed remains optimistic, planning new features in 2025 to leverage a pro-crypto regulatory shift under the Trump administration.

This strategy may pressure competitors to lower fees, benefiting traders but intensifying market competition. Binance US must address compliance and rebuild trust to regain its footing in the $2 trillion crypto market.